I try to tackle some of the more intractable social issues of our day, designing services and solutions that start from the perspective of the individual and the community. I do this within a systemic approach, addressing the macro issues of regulation and finance to ensure the work is both sustainable and scaleable. It’s an approach that is both bottom up and top down.

I see myself as a problem solver, inventor, and facilitator. I am interested in the concrete - innovative ideas that are affordable and work in practice – in how we can combine thinking with doing to solve the knottiest of problems.

I work as part of a team, usually combining people from very different backgrounds, professions and points of view, but who share a common aim of making a tangible difference.

I have been working in this way for over 15 years in 8 countries, evolving a highly participative, inter-disciplinary approach that I believe is best suited to solving some of the more complex, systemic social issues of our time.

Those I have worked with and for include the World Bank, UNICEF, Demos, RED at the Design Council, central government and local authorities in the UK, schools, prisons and communities. In 2005 I was named UK Designer of the Year for my approach to public service innovation.

Based in London my work is currently UK focussed, but my thinking is international in scope and as part of the Davos Young Global Leaders Network I am engaged with and part of new developments in social and business thinking in many corners of the world. Ultimately I am what I do - the project work speaks for itself